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Steptoes Furniture World: eCommerce Website & SEM

The Scope of Work



hen the management of Steptoes Furniture World approached Cyprus PWS Web Design by Fidelity they required a website that would increase their online presence and promote their products.  They stipulated that the website had to be easy to navigate with the following functionality:

  • WordPress e-shop
  • Website design in corporate style and colours
  • Wish Lists & Compare Lists
  • Product Filters, Attributes & Categories
  • Customer account
  • Contact Forms with email redirections
  • Google Map
  • FAQs
  • Newsletter registration
  • Social Media Share Buttons
  • Privacy Policy
  • Google Recaptcha Forms



April 2020
Wordpress, WooCommerce
The Approach and Service Provided

Having previously worked with the management of Steptoes Furniture World in providing their IT infrastructure we were familiar with their business model which enabled the Fidelity team to join the Steptoes team and successfully plan, design and develop their new website.

Stunning photographs on a website is one of the most important aspects, this was achieved with Steptoes ‘in-house’ photographer …..   a job well done !

Having the WordPress framework knowledge, widget development/CMS Customizations & plugin development expertise was essential for this kind of project.  Ensuring the design of the website matched the design and style of their shop was also important, this was achieved with the careful choice of images and styles. Once again the Fidelity Team met the challenge and the results speak for themselves.


Fidelity Technology Solutions provided a fully functional WordPress E commerce website on a dedicated Hosting and SSL platform for the new Steptoes Furniture World.

Steptoes Furniture World continued investment in the online presence ensures they can be up and running 24/7 365 D/Y.  Continuously built upon with the help of Fidelity, through one of their SEO (Search Engine Optimization) Website Packages.

Fidelity continues to work with the Steptoes team on the optimization of their website.

The relationship has been such a success because both businesses share a people-centric approach driven by strategic insights and pride themselves on longstanding business relationships.


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